Competitor Radar
Competitor Radar shows which brands AI recommends when your brand is absent. It identifies the prompts competitors win, the engines where they are strongest, and the source patterns that make them more visible in AI answers.
Why competitor visibility is different in AI search
In classic search, a competitor wins by ranking above you. In AI search, a competitor wins by becoming part of the synthesized recommendation. That means the buyer may never see a list of links — only a short answer naming a few brands.
What Competitor Radar identifies
For each prompt, RankEcho can show which competitors are named, which are cited across engines, and which sources repeatedly support competitor recommendations.
How to use the competitor map
The competitor map tells you whether the gap is on-page, off-site, or entity-level. If a review site repeatedly names a competitor, the fix is source coverage. If their page gives a better extractable answer, the fix is content structure.
Frequently asked questions
Yes. Competitor mentions are captured in the audit and can be tracked over time as part of share-of-voice measurement.
AI often chooses the brand with clearer source coverage, better extractable descriptions, or more third-party corroboration — not necessarily the objectively better product.