# SaaS pricing page audit

Blank check and fictional pricing rewrite

Use one blank check for each SaaS plan, then review the detailed facts and fictional rewrite. Record the visible answer and its governing source before proposing a change. An unresolved answer is a finding to investigate.

Download pack 1.0 · 16 September 2026. Worksheet version 1.0.

Guide: https://rankecho.io/resources/fix/pricing-page-for-ai-search

## Part 1 Blank pricing check

Copy this once for each plan. Fill it from billing, product, support, sales, and policy sources; an unknown answer is a finding to resolve, not permission to guess.

SaaS pricing clarity check
Page: [URL]
Plan: [plan name]
Reviewed: [YYYY-MM-DD]
Owner: [name or role]

1. Intended customer
Who is this plan for, and which workload or constraint makes it the right fit?
Answer:
Visible locator:
Owner or source:

2. Exact price, currency, and unit
What exact price, currency, and billed unit apply to this plan?
Answer:
Visible locator:
Owner or source:

3. Billing period and annual treatment
What billing period applies, what amount is actually charged, and how is any annual monthly equivalent or discount explained?
Answer:
Visible locator:
Owner or source:

4. Included allowances
Which seats, workspaces, domains, usage, support, or other allowances are included, and over what measurement window?
Answer:
Visible locator:
Owner or source:

5. Limits and overages
What limit applies, what happens at the limit, and what overage price or required upgrade follows?
Answer:
Visible locator:
Owner or source:

6. Add-ons and exclusions
Which material capabilities are excluded or sold separately, and what eligibility, price, unit, cadence, or quote path applies?
Answer:
Visible locator:
Owner or source:

7. Trial, contract, and cancellation
What trial length, card rule, contract or commitment, renewal cadence, cancellation timing, and refund policy apply?
Answer:
Visible locator:
Owner or source:

8. Next step
What should the buyer do next: start free, begin a trial, buy, upgrade, or contact sales, and what happens after that action?
Answer:
Visible locator:
Owner or source:

Manual worksheet. Verify every completed answer against the source that governs billing or entitlement before publishing.

## Part 2 Detailed pricing facts

Use the eight questions for the first pass, then use this table to find the underlying field that is missing or contradictory. A pricing page passes only when a buyer can locate the answer and the answer agrees with the source that actually controls the charge or entitlement.

The table is a clarity and consistency review, not a judgment that a price is competitive or a policy is lawful. Send tax, renewal, cancellation, and refund language through the appropriate finance and legal review for your market.

| Check | Passing page states | Common ambiguity |
| --- | --- | --- |
| Plan identity and intended customer | A distinct plan name, the customer or workload it fits, and the constraint that separates it from adjacent plans. | A label such as Pro or Growth with no explanation of who should choose it. |
| Exact price and currency | The amount charged and an ISO-style currency label or unmistakable currency context, including whether tax is included or added where that matters. | A bare currency symbol, a starting price with no conditions, or a price that changes after checkout begins. |
| Billing interval | Monthly, annual, one-time, or usage billing is stated beside the amount, together with the amount actually charged on each invoice. | A monthly equivalent is more prominent than the annual amount that is charged upfront. |
| Pricing unit | The billed unit is explicit: account, workspace, organization, seat, active user, domain, usage block, or another defined unit. | Per month is shown, but the buyer cannot tell what is being counted. |
| Included allowances | Included seats, workspaces, domains, usage, support, storage, or other quantities are stated with their measurement window. | Generous usage or everything you need replaces exact quantities. |
| Limits and overages | Every material cap explains what is counted, when it resets, what happens at the cap, and any overage price or required upgrade. | A cap is visible, but the page does not say whether service stops, usage is billed, or an upgrade is required. |
| Exclusions | Material capabilities that a buyer might reasonably expect but that the plan omits are named near the plan comparison. | Only inclusions are listed, so a missing row can look like an accidental omission. |
| Add-ons | Each add-on states eligibility, price or quote path, billed unit, cadence, allowance, and whether it shares the core-plan renewal date. | Available as an add-on appears without cost, scope, eligible plans, or a next step. |
| Feature definitions | Ambiguous features and counted events have stable definitions close to the table or in linked documentation. | Advanced reports, active workspace, or priority support has no operational meaning. |
| Trial and contract | Trial duration, card requirement, included access, conversion date, commitment length, and contract minimums are stated. | Try free does not reveal what happens after the trial or whether a card is required. |
| Renewal, cancellation, and refunds | Renewal cadence, cancellation deadline and effect, downgrade treatment, and refund policy are linked or summarized accurately. | Cancel anytime does not say when access or billing ends. |
| Enterprise or custom path | The audience, qualifying threshold, custom elements, and sales path are stated; unpublished amounts remain clearly quote-based. | Contact sales is presented as a plan description rather than a defined route for a particular need. |
| Freshness and ownership | A visible as-of date is used when useful, and an owner reconciles pricing, checkout, sales material, help content, and structured data after changes. | Several pages publish different limits or prices with no reliable current source. |

## Part 3 Fictional pricing rewrite

RelayDesk is an invented SaaS product. Every company, price, plan, allowance, policy, and feature below is synthetic; none describes RankEcho, a customer, a market benchmark, or a measured result. The example shows the level of specificity to seek, not commercial or legal language to copy without review.

The revision makes the billed unit, annual treatment, allowances, boundaries, exclusions, and next step explicit. It still needs the fictional company's billing, product, finance, and legal owners to confirm every fact before publication.

| Pricing decision | Before: vague | After: explicit synthetic copy |
| --- | --- | --- |
| Plan and billing basis | Growth — $60/mo. Save with annual billing. | Growth is for teams managing up to 20 active client workspaces. Monthly: USD $60 per workspace, charged monthly. Annual: USD $600 per workspace, charged once per year ($50/month equivalent). |
| Allowances and definitions | Unlimited viewers, advanced reports, and generous usage. | Includes five editor seats, unlimited read-only viewers, 20 active client workspaces, and 100 scheduled report deliveries per calendar month. An active client workspace is one with a connected data source during the billing period; one delivery is one report sent to one recipient list. |
| Limits, add-ons, and exclusions | Add more as you grow. | Extra editor seats cost USD $8 each per month on monthly billing or USD $80 each per year on annual billing. Growth has no workspace overage: move to Scale above 20 active workspaces. Single sign-on and custom data retention are excluded from Growth and available only on Scale. |
| Trial and cancellation | Start free. Cancel anytime. | The 14-day Growth trial requires a card and includes the stated Growth allowances. Billing starts on day 15 unless you cancel first. After conversion, cancellation takes effect at the next renewal; partial billing periods are not refunded. Link the complete terms beside this summary. |
| Custom plan and next step | Need more? Contact us. | Scale is quote-based for teams needing more than 20 active workspaces, single sign-on, or custom retention. No starting price is published. Contact sales with your workspace count and required features to request a quote. |

## Review limits and next steps

Clearer pricing can reduce ambiguity, but this review does not predict conversion, revenue, ranking, answer inclusion, or citation. A later change in any of those outcomes does not by itself show that one pricing-page edit caused it.

The worksheet is not legal, tax, accounting, or accessibility advice. Requirements vary by offer and market. Use the appropriate specialist review, preserve the approved source facts, and test the live purchase path before announcing the change.

Save a copy and complete the eight questions for each plan. Use the 13 fact checks to locate missing or contradictory details. Keep the RelayDesk example clearly fictional and replace its commercial details before using it for your own offer.

Run a free page audit: https://rankecho.io/?scope=page#auditForm

Inspect a sample fix: https://rankecho.io/sample-fix

Evaluate the Fix Engine: https://rankecho.io/product/fix-engine

Full-page writing or refreshing is a separate content add-on, not included with the visibility subscription: https://rankecho.io/pricing/content
